Riverview Partners offers various tools which management can customize to meet any specific criteria or requirement. Riverview's Entrepreneurial Skill set helps our clients identify opportunities in their target market. A track record that speaks for itself -- Riverview has had excellent results working with small growing businesses developing new products and launching technology solutions.
Strategic Business Development consulting begins by listening to management describe the current state of the business and their future goals. This important discussion is the basis for creating a plan to reach or exceed these goals.
The plan can include any one or combination of the seven programs listed below and can be tailored to meet your specific requirements. Our experience tells us that each program leads to the next step of the company's growth strategy. This is a process designed to be flexible and cost effective.
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A Technology Assessment is designed to review product offerings. Riverview acts as an unbiased analyst by writing a "SWOT" analysis (Strengths, Weaknesses, Opportunities, Threats) report of the product(s). From this analysis we develop a strategy to refine the product(s) to meet specific market requirements.
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The Product Development team along with senior management reviews the Technology Assessment and compares the assessment to the product's established design criteria. As a team we can then take action to maximize the strengths and opportunities of the product and craft solutions to its threats and weaknesses.
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Strategic Planning covers all disciplines of the company and establishes a product roadmap with a timeline and objectives that must be met before the product is released. For instance: Are we introducing a new product, or expanding the market for our current products? Is the product designed to meet financial objectives? How does our pricing compare to the competitors?
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An assessment of the internal sales and marketing strategies, including: What the product offers to the market? Who is the buyer? What are the product differentiators? How will this product be offered to the market? Is the marketing accomplished in-house, or subcontracted?
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Depending on the sales and marketing strategy, who will sell this product? Is the sales force a direct employed group, or independent Representatives? What sales channels are available to the market? What do the competitors use for sales people?
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Strategic partners help spread the word about the new technology or product. A well developed strategy can enhance the sales efforts dramatically. A Private Label or OEM agreement offers potential to grow the brand, but may reduce profit margins.
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What is the "end-game?" Does the business produce large amounts of cash? Are you building equity to sell the business? Do you want to create an IPO? When is the time right to decide what to do with the business? Many entrepreneurs work better in smaller company settings and become frustrated in a large corporate environment.
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